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Strategy

Content

Real Results (with a little fun along the way)

Strategy • Content • Real Results (with a little fun along the way) •

Social Media with Substance

I help business owners and industry leaders stop stressing
about social media and start showing up with confidence.

With strategy and content designed to attract your ideal customers, I meet you where you are—whether that’s boosting visibility, deepening relationships (hello, leads!), or finally feeling good about your online presence.

Let’s talk

Amplify Awareness

Grow visibility and reach through smart paid + organic social strategies.

Build Connection

Turn followers into a community through thoughtful content and engagement.

Safeguard Reputation

 Build and protect brand trust with expert messaging in sensitive spaces.

A cluttered office or workspace table with a MacBook, a pair of eyeglasses, a notebook, a water glass, a water bottle, a pen, and some receipts.

MAKE AN IMPACT

White wall decorated with numerous photographs, including a large central photograph of a woman with messy hair, surrounded by smaller pictures of people, art, and scenery.

What if your social media could deliver both measurable growth and meaningful connection?

With clear strategy, actionable next steps, and flexible support, I meet you where you are—from a single campaign to ongoing leadership.

Think of me as your Build‑a‑Bear for social media consulting: you bring the goals, we define success together, and I help get you there.

Ready to chat?
  • Nestlé Waters North America logo with water ripple graphic in black and white
  • Logo for Roberta Winston, Attorney & Counselor at Law, Judge.
  • Black circular logo with white text reading 'DEPT. 11'
  • Black and white logo with a dog's head silhouette inside a circle.
  • Logo for Sports World Chicago with stylized text and a baseball icon.
  • Black background with white text reading "nybll eat to wine".
  • Black background with the Commonwealth logo and text in white.
  • Black background with white text that reads 'ASHER HOUSE WELLNESS'
  • A circular icon divided into three sections: gray at the top, white in the middle, and black at the bottom, with a black arrow pointing downward from the black section.
  • Black background with white text reading 'Scout & Molly's Boutique'.
  • FireFly Recovery Professionals logo with a stylized flame design on the left
  • Text reading 'Slane Irish Whiskey' on a black background.
  • A black background with a large white lowercase 'g' in the center.
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Let’s Work Together!

Not your typical “social media management” 
  • Brand audits, audience targeting, KPI setting, and campaign roadmaps.

  • Copywriting, creative direction, shoots, and multi-format content tailored to each platform.

  • Ad strategy, testing, optimization, and performance reporting across all major platforms.

  • Engagement tactics, influencer partnerships, and sensitive messaging for regulated industries.

  • Actionable insights through performance tracking, social listening, and trend analysis.

  • Team building, workshops, and mentoring to scale in-house social capabilities.

MORE ABOUT OUR SERVICES

How It Works

01

Discover

First, we chat. I’ll ask questions, do a lot of listening, and peek at your socials ahead of time so I can share at least one quick win right off the bat. More than a “discovery call,” it’s a vibe check — do we click? (Hopefully yes!)

02

Align

This is where we dig in. Contracts signed, expectations clear, and priorities set. We’ll align on goals and KPIs, then map out the big picture — whether that’s organic, paid, or both. Annual strategy? Campaign creation? Influencer management? Let’s do this.

03

Action

This is all about execution — whatever that looks like for your brand. I take everything we’ve discussed and get to work! I am in close communication with you about progress.

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I’m Becky.

ABOUT ME

I’ve been in social since the days of MySpace Top 8s (Christina Milian “Dip It Low” playing in the background) and Foursquare check-ins — and I’ve grown with the industry ever since. My experience spans major clients like Nestlé and Commonwealth Financial Network to agency campaigns and consulting, giving me a wide and adaptable toolkit.

I know there are many great social pros out there, and I’m grateful you’re here. My work is thorough, realistic, and transparent — and I only partner with clients I truly believe in. I’m proud of the integrity I bring, but I also believe in being fun and easy to work with, even when the tough conversations come up. Collaboration, candid communication, empathy, and attention to detail guide everything I do.

MORE ABOUT MY APPROACH

Why settle for “just posting” when your social media could spark conversation, connection, and real growth?

The best time to get started was yesterday —
the next best time is right now.
LET'S GET STARTED